The Association of British Travel Organisers to Italy (ABTOI) is the exclusive trade body for travel companies, professionals and partners dedicated to curating and selling holidays to Italy.  Our mission is to enhance the commercial success and professionalism of our members. We achieve this by providing essential destination insights, high-level networking opportunities, and practical business workshops, as well as sales leads generated through our website or promotional activity.

Whilst we are primarily trade focused, we also collaborate closely with other trade and consumer travel organisations to build awareness of Italy as a travel destination, co-ordinating promotional initiatives and offering expert advice.